Elegant Themes, (the creators of the excellent Divi theme for WordPress, which powers this site) give a rundown of their top ten tips for boosting conversion on e-commerce sites. Whilst nothing here is exactly rocket science, and more of the “obvious once you read it” variety, it’s handy having all these tips in one place. Some interesting factoids too e.g. roughly 63% of online shopping carts are potentially recoverable by retailers. Worth having in the back pocket when you need to justify some of your design decisions.
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